ABOUT US
Old Well Management
Empowering UNC Athletes Through NIL Support
Old Well Management (“Old Well”) was created to ensure University of North Carolina student athletes are fairly compensated for their names, images, and likenesses (“NIL”). By supporting UNC athletics and its student athletes, Old Well enhances community engagement by connecting athletes with the Tar Heel community and interested brands, fostering mutual growth and success.
Compliance and Collaboration
Operating independently from the University, Old Well works within NCAA and state laws to support UNC student athletes. This collaboration allows for direct communication between Old Well staff and athletes.
Direct Contributions
Fans can make one-time or recurring contributions to support our mission. These donations help develop content and merchandise opportunities for recurring contributors.
Advertising and Sponsorship Opportunities
Brands can advertise with Old Well or engage directly with specific athletes. We offer flexible contracts and tailored marketing strategies. Businesses can also sponsor events and collaborate in cross-promotional activities. Reach out to learn more.
Featured Deals
Armando Bacot
turbotax
Harrison Ingram
Fortnite
Elliot Cadeau
Marriott
Join Us in Supporting UNC Student Athletes!
Together, we can enhance community engagement and ensure our Tar Heel athletes are fairly compensated for their hard work and dedication.
